Can AI Replace Marketers? The Reality in 2025 | Lillian Pierson
AI isn’t just changing marketing — it’s rewriting the rules of how teams create, plan, and grow. In this episode of Vision Voices, host Lara talks with Lillian Pierson, P.E., a Fractional CMO and AI Marketing Instructor at LinkedIn Learning, about what happens when businesses start replacing human workflows with AI systems.
Watch Time Is the New Pipeline - Why Brands Need YouTube | Valeria Korotina
In this episode of Vision Voices, Lara and Valeria Korotina (former YouTube lead and media strategist) unpack what makes channels like Alex Hormozi and Ali Abdaal work — and how their lessons apply to B2B marketing.
In this special last-minute episode, Lara spoke with Dean Seddon, CEO of Maverick, right after the Epic Content Workshop in Dubai. In this very honest and straight-to-the-point conversation about content strategy, AI, and the future of long-form vs short-form media.
In the new Vision Voices Podcast episode, from Step2025 serial, Lara is joined by Chetna Chada, Founder & CEO of Silver Fin Digital, to break down what it really takes to build successful products. Chetna shares why many startups fail, the importance of validating assumptions, and how to stay truly customer-obsessed.
AI Secrets Every Marketer Needs to Know | Heba Sayed
What does it take to lead in marketing, find your voice, and succeed as a woman in business in the MENA region? In the new episode of Vision Voices, Lara welcomes Heba Sayed, marketing leader with 20+ years of experience across IBM, LogRhythm, and the broader tech landscape in the Middle East.
Mastering Social Media for Business Success | Lara Varlamova & Alexander D. Bare's Expert Insights
In this episode of On Speaking Terms, Lara Varlamova sits down with Alexander D. Bare, founder of Burger28, a serial entrepreneur, and social media enthusiast. Together, they explore how humor can help businesses stand out and discuss the importance of authenticity in the digital world. They also share actionable insights on leveraging social media to build your brand, promote your business, and connect with your audience. Whether you're dealing with negative comments or striving for consistency, this episode offers valuable advice for mastering modern media for success in the business world.
