How to Make Your Startup Attractive to Investors & Acquirers
Are you building a startup in the Middle East? Thinking about fundraising or dreaming of an exit? In this exclusive STEP 2025 conversation, Jacopo Pichelli from FTI Capital Advisors breaks down the real story behind startup acquisitions — and what makes a company truly attractive to buyers.
💡 Learn:
- ✅ What M&A (mergers & acquisitions) actually means for startups
- ✅ Why most founders prefer fundraising — but still end up selling
- ✅ What large corporations look for when scouting startups
- ✅ How cultural fit can make or break a deal
- ✅ When an acquisition offer might be too good to ignore
Whether you’re a marketer, founder, or creator, this episode breaks down how to turn your YouTube presence into a real brand asset.
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